How to Find the Right Influencers for Your Brand – Part 1

Presenter: Katie Palmer-Rose
Length: 2:10 minutes

What you will learn:

• Planning: Discover the importance of in-depth planning. Find out why starting with influencers might not be the right approach.
• Know Your Audience: Learn the distinction between matching the influencer and influencing the audience.
• Brand Goals & Content Purpose: Deep dive into tailoring influencer messaging and understanding content nuances and defining clear purposes for your content.