What good influence looks like content series
How to Find the Right Influencers for Your Brand – Part 2
Presenter: Katie Palmer-Rose
Length: 3:44 minutes
What you will learn:
- Master the Art of Influence Matching: Delve deep into content style, creator niche, and influencer typologies to find the perfect match for your brand.
- Vetting is Vital: Prioritise brand safety, audience quality, and the authenticity of the influencer’s engagements for optimal impact.
- Strategy Meets Authenticity: Discover the importance of commercial content ratio and ensure your influencer campaigns resonate authentically with your target audience.