What good influence looks like content series
Omi-influence and moving from “influencer” to influence
Presenter: Katie Palmer-Rose
Length: 2:12 minutes
What you will learn:
- Understand how micro moments of influence accumulate to build an evolving picture of discovery
- Personalisation and advocacy driven information search provide the trust triggers to allow us to make decisions
- Understanding how people powered influence channels align to the broader channel plan
Find out how we can help your
brand create impact with influence.
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